1) Remember that your website is a brochure.
A website is not just about selling a product or service but it is also about detailing the product and the benefits of using the product. If you want people to buy the product, then you have to give them all the information that they need to make a sale. In the absence of the product, good well defined pictures should be included in the website, along with full design features. In the event that you already have a brochure, it will be easier to include information onto your website, though a website can store far more information than a brochure can.
2) The website would need design features.
After you have decided on the kind of information that you want displayed on your website, you would have to discuss with a good graphic designer to custom design animation that will render the website unique and catchy. Flash animations are increasingly popular and so are special effects. Your website would need the added edge to move one step ahead of the competition. The designs and animations should not be too bulky as it could affect the speed of the website which could affect traffic to the site. However, a fair amount of animation is required to gain repeat customers.
3) Designing a website.
Once you understand the details that need to go into a website, it is time to find the right designer. Creating a website is not just about designing as it also needs a talented writer, photographer, designer and an animation specialist. A good graphic design company would have the entire team working intently on building you a great website. Ask around for such design companies that will assist you in every step of the design process.
4) Plan your website structure carefully.
Determine how you would like your website to be organised, from the logo to the about us page. Once you have the structure in mind and the company ideals that you want projected, you will be in a better position to talk to your design company about your website. If you don’t have a logo yet, hiring a professional logo design company will help create a better brand identity.